he aroma of freshly brewed espresso. The delicate crunch of a golden sfogliatella. The first bite of a cream-filled maritozzo while the lights of Times Square reflect across the glass. CasaSalvo has landed in New York.
As reported by our friends at ilNewyorkese, the new opening marks a significant moment for Italian food culture in the city.
Located at 1675 Broadway, next to the Gatsby Theatre, in the beating heart of Manhattan, CasaSalvo NYC is not just another coffee shop—it’s an experience. A sensory journey. A living expression of Italian culinary culture, brought to life by executive chef Salvatore Lo Castro, who has spent decades turning food into emotion, memory, and identity.
The menu is a tribute to everyday excellence. Italian espresso is served at $2.51—alongside macchiato, latte, cortado, and americano—a symbolic price that reflects the brand’s philosophy: making authentic Italian quality accessible, part of daily urban life without compromising standards.
Then comes the pastry selection—a collection of handcrafted classics that speak the language of Southern Italy and tradition. Maritozzi, ricotta and pistachio cannoli, Neapolitan pastiera, sfogliatelle, chocolate, mango, and coffee éclairs, bomboloni, and properly filled cornetti.
If the sweets impress, the savory menu holds its own: gourmet sandwiches, arancini with ragù or spinach, and fresh salads—designed for a quick yet memorable lunch. Inside, a curated market offers a chance to bring Italy home, with selected oils, wines, preserves, pasta, and specialty products.
CasaSalvo is hospitality, beauty, and excellence. It’s an Italian vision that speaks globally—rooted in tradition, designed for today. An open invitation: step in, take a seat, breathe. You’re home. You’re at CasaSalvo.
A Growing Brand with a Clear Vision
CasaSalvo made its New York debut in May 2024 on the Upper West Side, quickly building a loyal following among both international visitors and locals seeking authenticity. The Times Square opening sends a clear message: CasaSalvo is not just an Italian café—it’s a global format on the rise.
With ambitious yet concrete goals—projected to reach $10 million in revenue in 2025—the brand positions itself as a scalable model, blending food experience, lifestyle, and retail within a strong and recognizable identity.
Led by founder and executive chef Salvatore Lo Castro, who brings over 28 years of experience from top restaurants and five-star hotels worldwide, CasaSalvo also offers tailored services such as private chef experiences for exclusive events and high-end hospitality.
Each CasaSalvo is more than a place. It’s a strategy, an atmosphere, an ecosystem ready to expand into new neighborhoods, new cities, and new markets.
Because today, more than ever, the world is hungry for authenticity.