Italian tradition meets functional innovation: G7 redefines premium gelato

Speaking to Italianfood.net at PLMA 2026 in Amsterdam, Davide Rossi, Export Manager of G7, shared the company’s latest achievements in blending traditional Italian culinary legacy with modern consumer trends. The historic gelato manufacturer is leveraging the international showcase to introduce cutting-edge product ranges designed by its master gelato makers to elevate the frozen dessert category for private label buyers worldwide.

Among the key innovations presented is the premium “break and taste” line, which features a solid, crunchy layer of cream on top of the gelato. This concept invites consumers to physically crack the top layer and mix it into the tub, creating an interactive, unique multi-texture dessert experience. In parallel, G7 is strongly targeting the wellness segment with a 100% natural, clean-label, high-protein range. Packing up to 40–45 grams of protein per single SKU, this line addresses the surging global demand for functional health foods while strictly maintaining the rich, uncompromising taste profile of authentic Italian gelato.

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